Don’t Make These 7 Mistakes in Your Ecommerce Business

Don’t Make These 7 Mistakes in Your Ecommerce Business
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read Don’t Make These 7 Mistakes in Your Ecommerce Business or read the summary below. The 7 most common mistakes that new ecommerce entrepreneurs make with their business include the “If I build it they will come” mentality, not having a logo, n…
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Giveaway: Win 1 of 5 Shopify Themes from Out Of The Sandbox

Giveaway: Win 1 of 5 Shopify Themes from Out Of The Sandbox
Giveaway Update The sponsor of this contest has been changed to Out Of The Sandbox. The previous sponsor (who approached me to run this giveaway) went silent and refused to respond to emails, Twitter or help via their live chat support when it came time to award the winners. Upon further research into the company, it appears to be a common trend. When Brad, the founder of Out Of The Sandbox found out, he immediately wanted to help to ensure the giveaway could go on and that 5 lucky winners could…
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Instagram Exposed: Advanced Instagram Marketing Tactics to Get a Ton of Followers

Instagram Exposed: Advanced Instagram Marketing Tactics to Get a Ton of Followers
Getting followers on Instagram isn’t hard. How to get real Instagram followers in your niche that are likely to purchase your products is a slightly different story and challenge. Instagram has quickly become one of the best marketing channels for ecommerce merchants. The visual nature of the platform, combined with some of the highest engagement of any social platform means Instagram is the perfect channel to showcase your brand and products. In fact, in a recent study it was discovered that In…
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How to Make Your First 10 Sales

How to Make Your First 10 Sales
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read How to Make Your First 10 Sales or read the summary below. Your first sales are the most important as they are what is going to keep the momentum going post launch, but of course, these are the hardest sales to maintain. Your goal here shoul…
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How to Increase Revenue with Upselling and Cross-Selling

How to Increase Revenue with Upselling and Cross-Selling
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read How to Increase Revenue with Upselling and Cross-Selling or read the summary below. Upselling and cross-selling to your customers can increase your revenue as you’re selling more to the same customer, but beyond that it benefits the customer…
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How to Choose an Ecommerce Business Model

How to Choose an Ecommerce Business Model
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read How to Choose an Ecommerce Business Model or read the summary below. As one of the most important decisions you’ll make as an emerging ecommerce entrepreneur, the type of ecommerce business model you choose to work by will shape the future o…
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The Importance of Focus for Your Ecommerce Business

The Importance of Focus for Your Ecommerce Business
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read The Importance of Focus for Your Ecommerce Business or read the summary below. It’s common with new ecommerce entrepreneurs to focus on both strategy and execution, trying to move in too many directions at once, thus preventing any actual mo…
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A 5-Step Plan to Updating and Optimizing Your Online Store

A 5-Step Plan to Updating and Optimizing Your Online Store
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read A 5-Step Plan to Updating and Optimizing Your Online Store or read the summary below. Learning how to perform an online store check-up can prevent hassles down the road when it comes to things like outdated information, missing SEO meta data…
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How to Safely Source Products from the World’s Biggest Supplier Directory

How to Safely Source Products from the World’s Biggest Supplier Directory
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read How to Safely Source Products from the World’s Biggest Supplier Directory or read the summary below. Alibaba can be an intimidating place to source products from, especially as a first-timer, and it’s especially important to do your own due …
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How to Create Beautiful Hero Images for Your Online Store

How to Create Beautiful Hero Images for Your Online Store
Over the course of a year and a half I wrote nearly 50 blog posts as content strategist on Shopify’s Growth Team. These blog posts are packed with information, resources, and tips to help you build, launch and grow your ecommerce business. Click here to read How to Create Beautiful Hero Images for Your Online Store or read the summary below. Hero images, also known as banner or carousel images, are the large feature image prominently displayed on the frontpage of a website and they play an impor…
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